Perennial candidate Ross Hancock is running against another Democrat for the opportunity to face State Rep. Michael Bileca in November.
But it might also look like he’s running against Donald Trump.
Hancock has a mailer going out this week to Hispanic Democrats that plays on their alleged distaste for the brash millionaire GOP presidential nominee. It’s also entirely in Spanish.
“Existe Trump porque no hay respeto hacia ustedes, porque él no los escucha,” it says, or “Trump exists because there is no respect for you, because he doesn’t listen to you.”
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“I respect you and understand you,” it says on the other side of the 6X11 postcard, explaining how he’s taken Spanish classes — “despite being 60 years old” — to better communicate with the Latino voting bloc.
“My Spanish is not perfect, but I continue to study, as my task will be to represent the members of my community, and language proficiency, without doubt, will be a great tool value for this purpose,” he writes.
“English speaking by birth. Spanish speaking by choice. Democrat by heart.”
The piece, timed for the week before absentee ballots are mailed to voters, shows how much local pols think the top of the ballot will affect voters here. Some observers say 305 Republican incumbents could be in trouble because, in a blue county where Hillary Clinton leads the polls, even many voters are still #NeverTrump. A recent Bendixen Amandi poll for Univision and the Miami Herald showed that one out of five Miami-Dade Republicans would vote Hillary.
But a Democrat using it in a primary is still interesting. Ross faces another perennial candidate, Jeffrey Solomon, on Aug. 30.
Mostly, Ross is using his new Spanish-speaking skills to woo Hispanic Democrats now, and Latino independents in the general, to show that he will be a better listener and representative because, well, he speaks their language.
Ladra wonders if Sr. Solomon habla español.